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Business Advisory Centre Durham
September 2019
BACD Business Fundamentals: Marketing & Sales
This session is part of the Business Fundamentals Series and can be taken in any order. The Marketing and Sales session gives you a robust structure for creating your own marketing and sales strategy. These 3 sessions are the fundamentals of most businesses and presented by BACD’s advisors. Without a Marketing & Sales strategy, your marketing efforts could be wasted or money spent in the wrong channels. In Marketing and Sales Strategy we will cover: How to create a brand…
Find out more »BACD Start Up Session
This session is for budding entrepreneurs and those considering opening their own small business and a great place for you to start exploring the fundamentals of starting a business. There must be a hundred questions running around in your head! Find answers to these questions! This session is presented by BACD’s advisors. After attending this session, we strongly recommend that you also attend the BACD Business Fundamentals: Business Planning, Marketing & Sales, and Financials & Operations. These sessions are designed to…
Find out more »BACD Business Fundamentals: Financials & Operations
In this session we discuss Financials and Operations. By understanding the accounting and financial basics and developing these operational strategies, you can create effective and efficient systems for running your business. Key concepts covered: Budgeting and budgets – looking at creating a sales forecast and an operating budget Understand your financial statements e.g. (Income Statement, Cash Flow and balance sheet) How to work out your break even analysis Tax deductible business expenses Source deductions Banking and payment processing options Tips for record…
Find out more »Understanding Financial Statements
Key Takeaways: review and understand financial statements be able to ask informed questions of financial professionals Outline: Did we make money this year? How’s the business doing? What does my P&L tell me? Why do I need a balance sheet? Where is my cash coming from? Where is my cash going to? Why isn’t my cash equal to my profit? Learning Materials: Profit and Loss Statement — gives operating results for a specific period Balance Sheet shows the assets, liabilities, and…
Find out more »Small Business Health and Safety
The Small Business Health & Safety Information session will provide participants with an overview of the activities of the Ministry of Labour (MOL) and Workplace Safety and Insurance Board. Specifically, it will cover health and safety training and program requirements and the initiatives the MOL are taking to ensure businesses are meeting their legislative requirements. Participants will receive information with regards to their business requirements for health and safety. In addition, each participant will receive an information package that contains…
Find out more »BACD Start Up Session
This session is for budding entrepreneurs and those considering opening their own small business and a great place for you to start exploring the fundamentals of starting a business. There must be a hundred questions running around in your head! Find answers to these questions! This session is presented by BACD’s advisors. After attending this session, we strongly recommend that you also attend the BACD Business Fundamentals: Business Planning, Marketing & Sales, and Financials & Operations. These sessions are designed to…
Find out more »Clarify Your Business Idea and Decide Where to Take It
This workshop is about how to make your business idea clear to yourself and the customers Join a group of fellow entrepreneurs, small business owners, and a GrowthWheel Certified Advisor in this 2.5 hour workshop about developing the different elements of your busness idea! Figure out what is your mission and vision for the business and decide how to tell the story of your company to current and future clients. Target audience This workshop is for startup…
Find out more »Work & Wellness
Work & Wellness should go hand-in-hand. If we are not taking care of ourselves and processing what we are going through on a personal, emotional, mental, and spiritual level, then we are not showing up fully as who we are in our business. AUTHENTICITY=SALESJothi will take you on a journey of self-discovery and help you align your personal goals with your business goals so that you only have to wear one hat. Jothi will support you through a WORK &…
Find out more »Use Email Nurturing to Stand Apart and Connect With New Businesses
If you’re using emails as part of your marketing and not receiving any hits, it’s likely that you’re talking to your target market about the right thing at the wrong time or showing up inconsistently and only when you have something to sell. Knowing what your customer needs and when is crucial to email marketing and sales success. Knowing how they use email to nurture and grow the know, like, factor is even more important to your email marketing results.…
Find out more »October 2019
Multiple Income Creation (Online Webinar)
This online webinar is for business owners who want to create more wealth and freedom! No matter what type of business you’re in, there’s an opportunity to create additional revenue source. This allows you to overcome seasonality in your business, diversity your income, scale your business and build wealth faster. During the webinar, I’ll teach you different methods and opportunities that you can take advantage of immediately to add incremental and passive income to your business. You’ll also learn… How…
Find out more »BACD Start Up Session
This session is for budding entrepreneurs and those considering opening their own small business and a great place for you to start exploring the fundamentals of starting a business. There must be a hundred questions running around in your head! Find answers to these questions! This session is presented by BACD’s advisors. After attending this session, we strongly recommend that you also attend the BACD Business Fundamentals: Business Planning, Marketing & Sales, and Financials & Operations. These sessions are designed to…
Find out more »Key messages 101: building your PR foundation
Elevate your brand: building a robust public relations toolbox Warren Buffett, one of the most successful investors of all time, once said, “It takes 20 years to build a reputation and five minutes to ruin it.” With an estimated net worth of $86.2 billion, the American business guru, investor, speaker, philanthropist and Oracle of Omaha, knows a thing or two about business! You may have already figured out that launching a business is simultaneously one of the most exciting and…
Find out more »Click Bait! How to Write Irresistible Newsletter Content
Email newsletters have acquired a reputation for being dry, but they don’t have to be! Looking for some fresh and fun ideas to capture the attention of your audience? Join us for an engaging session on how to create content that your clients can’t wait to read and share. We’ll also share secrets to motivating your readers to take action and buy your product or service. About the Presenter: As a Communications Specialist and the founder of Kismet Digital, Antoinette…
Find out more »BACD Business Fundamentals: Business Planning
This session is designed to give you a solid foundation with regards to the differences between a business plan, a business model canvas and the planning required in starting your own business. These 3 sessions are the fundamentals of most businesses and presented by BACD’s advisors and can be taken in any order. In this 2 hour session, you will learn why every entrepreneur and small business needs have a plan to help guide them and what the various sections…
Find out more »How to Use Inbound Marketing to Find, Attract, and Retain Customers
Online marketing in today’s business climate is more of a necessity than ever before. We all know that we should be doing it and often set out with the best intentions but still struggle with how to get our message in front of the audiences and customers who need it the most. Unlike traditional marketing methods such as radio, print ads, cold calls and other interruptive style tactics, Inbound Marketing works to build relationships with consumers at each stage of…
Find out more »How To Win Clients And Influence Markets with NETWORKING
Strong relationships is what keeps your customer coming back to you. When price, features and benefits are all equal between competitors, the buyer is faced with an emotional decision. They will choose you over your competition based on how they feel about you! In this workshop you will gain an understanding of how important it is to have a strong and well developed network for your business success. How to start a network and how to grow your existing network…
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